Category: Ticketfly Clients
Ticketfly Joins Forces with ScoreBig to Offer New Distribution Channels to Clients
February 08, 2012
Although we’re lucky enough to work with some of the country’s top promoters – and often experience sweet pains and customer grumblings that come along with instantly sold out shows – every promoter knows that sometimes, the ticket selling cards just aren’t in your favor. Could be the weather, could be holidays, could be star alignment, but sometimes a show just won’t sell out no matter how excellent the band and venue.
Good news for clients- Ticketfly has teamed up with ScoreBig, one of the web’s premier resources for fans to find big savings on tickets. And who doesn’t like savings? In this economy!
ScoreBig’s business model offers a unique solution for venues and promoters looking to sell unsold inventory to casual fans, without negatively impacting the organization’s brand or cannibalizing full-price sales.
Ticketfly clients will have the ability to reach a broader audience of ticket buyers, and move tickets that would otherwise go unsold. In turn, ScoreBig members will have access to Ticketfly’s roster of the best-known venues and promoters in the U.S.
By offering every ticket below retail price, ScoreBig creates an entirely new value channel for Ticketfly’s venues and promoters. And as you know, we care a lot about our customers! Now, along with our lower fees, we can offer a new way for customers to find that affordable night out with their favorite band or a chance to venture out and see someone new at the right price.
“Our relationship with ScoreBig is another reason for sports, music and other promoters to choose Ticketfly’s social ticketing platform to manage all of their ticketing needs. We know that many promoters aren’t yet comfortable with discounting, but ScoreBig is approaching things in a fresh way,” said Dan Teree, founder, President and COO of Ticketfly.
Sometimes you invent your own wheel, and sometimes you recognize who is getting it right, and you partner up with those folks.
Looking forward to many sweaty sold out shows at our venues with ScoreBig!
Check out the full release here!
Categories: News, Ticketfly Clients
February 07, 2012
Welcome to Fly Tips- messages from the Ticketfly Marketing Team, where you will find helpful hints for selling out your next event.
Are you spending extra time building Facebook events and Tweets on your own? Not anymore! Try Ticketfly Amplifier!
Why should you Amplify?
• Amplified events sell around 10 times more tickets overall than non-Amplified events
• Build events once (in Backstage) and automatically publish to Facebook and Twitter
• Facebook is Ticketfly’s 2nd highest sales source
• The Amplifier will increase your event RSVPs using several Facebook touch-points
• Schedule multiple timed Tweets. “Set it and forget it.”
• Reach thousands more fans by mentioning and engaging artists on Twitter!
Step 1
After you build your event, promote it in the same place!
Step 2
Amplify on Facebook and Twitter
Be sure, whenever possible, to include the artist’s Twitter name! These are easily searchable and will expand your audience.
The artists are paying attention and will RT your posts!
Step 3
Watch your Stats!
Step 4
Set up Facebook Purchase. If you are using the Facebook Purchase app, you can also decide whether or not you want to have your Amplified events direct customers to the Facebook Page or to the website by going to the Marketing Tab in the sidebar, selecting Amplifier Settings, and making the adjustment.
When you Amplify events, buyers can RSVP during the Facebook Purchase process and they will show up as attending on your website, on Facebook and on Ticketfly.com
If you’d like more information about Ticketfly’s tools and how you can sell more tickets by keeping your event build and marketing in the same place, head over to ticketfly.com/start
Cheers!
-The Ticketfly Marketing Team
Categories: Ticketfly Clients, Websites + Design
Doubling Ticket Sales and Breaking Industry Records, Ticketfly Starts 2012 With a Bang!
February 02, 2012
Amy Miller, Ticketfly Community Manager
Well it’s officially February, the New Year is settling in and we’re all finally getting the date right on our checks. Over at Ticketfly HQ, some guys with glasses dusted off their clipboards, put on their data hats and buttoned up their lab coats to take stock of our 2011 progress. The results are pretty astounding. Let’s just say if someone invented a Chia ticketing company, this is what it would look like:
• Ticket sales doubled in 2011
• Sales growth was 5x the industry average
• Clients, revenue and employees ALL doubled
• Twelve new and notable partners joined forces with Ticketfly including Aloompa, DataFlow Workspace, DoStuff Media, Intellitix and Zimride
• Ticketfly is one of a handful of companies to launch a Timeline App with Facebook
• Ticketfly launched the industry’s only fully-integrated, end-to-end Facebook ticketing solution, as well as the only comprehensive Artist Database and Analytics Dashboard in the market
• Major client wins included Capitol Theatre, Danny Zelisko Presents, Preservation Hall, Trocadero Theatre and Union Transfer
• Ticketfly expanded from music into festivals, fairs, sports, electronic dance events and more!
Now I understand why he was blasting this song the last time I walked by his office! Check out the full release here.
Meredith Klee
415-684-9407
ticketfly@innercirclelabs.com
Categories: News, Ticketfly Clients
Brooklyn Bowl Featured in Super Awesome Google Maps Ad
January 26, 2012
See fo yoself!
Categories: News, Ticketfly Clients
The 2012 Ticketfly Marketing Summit Rocked Our World!
January 20, 2012
by Amy Miller, Ticketfly Community Manager
This week, Ticketfly had the great pleasure of bringing over 100 of our clients out to San Francisco for the first annual #TicketflySummit. Held at Union Square’s Parc 55 Hotel, the Summit was equal parts learning, testimonials, music, parties, bonding and workshopping. Partners in attendance included The Troubadour, Congress Theatre, IMP Presents, Sunset Promotions, Danny Zelisko, Monqui Presents, Austin City Limits, R5 Productions, Knitting Factory Entertainment and many many more. As a young company, this was the first time we’ve really been able to get so many of our valued clients in one room and be able to share our experience and knowledge while getting their feedback. It was magic!
Here were some highlights!
Monday
We kicked things off with a party at 111 Minna. DJ Aaron Axelsen provided the soundtrack and Peter Solmssen provided some of the scenery. It was incredible to see so many of the country’s most influential live music promoters getting drunk in one room. If a bomb had hit, the touring industry would have taken a real dive. Too morbid? Probably. During the party, we also got some live interviews with Ticketfly clients. In response to the question “Why Ticketfly?,” we tended to hear the same things over and over- Product, Support, Social features and a team that “gets it.” Almost everyone we interviewed said that Ticketfly has saved them tons of time since they switched. We’re glad we could free up some partying time for you guys!
Tuesday
The first full day of our conference started out with some opening remarks from CEO Andrew Dreskin and CTO Sean Porter about Ticketfly’s goals for 2012 and where we stand in the industry. The term “Death Star” may or may not have been thrown around. Perhaps the highlight of the day for some of the newer promoters in the room was the war stories-trading panel between industry pioneers Danny Zelisko and Seth Hurwitz. On the post-merger switch to Ticketfly, Seth commented: “I just couldn’t have my competition selling my tickets.” The day rolled along with in-depth panels from Facebook, The Roxy and Ticketfly’s Community Manager. And of course, it wouldn’t be a Ticketfly event without another party. We took the crew to dinner and drinks until the wee hours. It didn’t feel that awesome the next day.
Wednesday
Our final day of festivities was probably the most lively. The topics of the day were branding your venue, and promoters working together, which is always a taboo topic in the promotions world. The conference panel held the likes of IMP Presents, Austin City Limits, PopGun Booking and Johnny Brenda’s. The Satellite’s post-Summit newsletter puts it best:
“My big takeaway was that venues need to stick together – because at the end of the day, the more that people are going to shows (at any club), the better off we all are. With all the great bands out there, why compete when we can instead strengthen our music communities and our neighborhoods (even if at the expense of our livers)?” Amen, Satellite!
To close things out, The Fly Awards recognized some of our most stellar partners. A few lucky winners:
R5 Productions- Best All-Around Use of Social Media
DAYGLOW, LLC- Best Facebook Sales
Knitting Factory Entertainment- Best All-Around Use of Ticketfly’s Tools
I wish we could give everyone an award! It’s difficult to put into words how beneficial this week has been for both us and our partners, and how amazing our clients are. We are looking forward to a productive and successful 2012 for Ticketfly and the live events industry. It’s exciting to be on a disruptive team and have some of the country’s top promoters joining in the fun. And with the immediately post-conference Facebook announcement we’re certainly not showing any signs that we are slowing!
How did we end the final afternoon of our Summit? Well, yeah obviously. #hairofthedog
If you’d like more info on becoming a Ticketfly partner, check us out at ticketfly.com/about!
Categories: Awards, News, Ticketfly Clients
