The 'Fly Blog

February 07, 2012


Welcome to Fly Tips- messages from the Ticketfly Marketing Team, where you will find helpful hints for selling out your next event.

Are you spending extra time building Facebook events and Tweets on your own? Not anymore! Try Ticketfly Amplifier!

Why should you Amplify?
• Amplified events sell around 10 times more tickets overall than non-Amplified events
• Build events once (in Backstage) and automatically publish to Facebook and Twitter
• Facebook is Ticketfly’s 2nd highest sales source
• The Amplifier will increase your event RSVPs using several Facebook touch-points
• Schedule multiple timed Tweets. “Set it and forget it.”
• Reach thousands more fans by mentioning and engaging artists on Twitter!

Step 1

After you build your event, promote it in the same place!


Step 2

Amplify on Facebook and Twitter

Be sure, whenever possible, to include the artist’s Twitter name! These are easily searchable and will expand your audience.

The artists are paying attention and will RT your posts!

Step 3

Watch your Stats!


Step 4

Set up Facebook Purchase. If you are using the Facebook Purchase app, you can also decide whether or not you want to have your Amplified events direct customers to the Facebook Page or to the website by going to the Marketing Tab in the sidebar, selecting Amplifier Settings, and making the adjustment.

When you Amplify events, buyers can RSVP during the Facebook Purchase process and they will show up as attending on your website, on Facebook and on Ticketfly.com

If you’d like more information about Ticketfly’s tools and how you can sell more tickets by keeping your event build and marketing in the same place, head over to ticketfly.com/start

Cheers!

-The Ticketfly Marketing Team

Categories: Ticketfly Clients, Websites + Design

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Ticketfly Friends Left the Pollstar Conference with some Trophies in Hand

February 06, 2012

Saturday night at Club Nokia in Los Angeles, several Ticketfly clients and partners showed up to see if they would be taking home any of the touring industry’s most notable honors at The Pollstar Awards, the wrap-up to the heavily attended Pollstar Live! Conference. Here’s who we were shamelessly pulling for amongst the nominees, with 100% bias.

• 9:30 Club, The Troubadour, and The Independent for Nightclub of the Year
• Danny Zelisko and Seth Hurwitz for Promoter of the Year
• Bryan Duquette of The Independent and Brian Smith of The Troubadour for Nightclub Talent Buyer of the Year
• Austin City Limits Live at The Moody Theatre for Best New Major Concert Venue
• Merriweather Post Pavilion for Best Major Outdoor Concert Venue

Happy to report that the team didn’t go home empty-handed!

ACL took home the prize for Best New Major Concert Venue! It’s a well-deserved award. Their Downtown Austin theatre is absolutely gorgeous. Not to mention that it’s a green venue and hosts some of the best touring acts in the industry. Our good friends (and partners in Philly’s popular Union Transfer) Bowery Ballroom snagged Nightclub of the Year as well.

A big congrats to The Windish Agency for their Top Independent Booking Agency and Top Agent awards! And double thanks to them for kindly housing our VP of Sales, Tom Ewald, in their Chicago basement. We’re looking forward to some pretty crazy parties at SXSW (hint hint keep your eyes here for RSVP and line-up info!).

During the conference portion, our CEO Andrew Dreskin sat on a panel about Alternative Ticketing and moving inventory via social media channels, alongside Ticketbiscuit, Goldstar, Scorebig and others. The search is on for viable ways for promoters to move that difficult inventory.

Since Ticketfly was involved, you can be sure the event was not all business. Our party made Billboard! Turns out if you give away tacos and drinks, you can get Windish, Goldenvoice, Live Nation, Sherpa Concerts, Rose Presents and more all in the same room.

Thanks again to our friends at Pollstar for hosting this crucial event!

Categories: Awards, News

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Doubling Ticket Sales and Breaking Industry Records, Ticketfly Starts 2012 With a Bang!

February 02, 2012

Amy Miller, Ticketfly Community Manager

Well it’s officially February, the New Year is settling in and we’re all finally getting the date right on our checks. Over at Ticketfly HQ, some guys with glasses dusted off their clipboards, put on their data hats and buttoned up their lab coats to take stock of our 2011 progress. The results are pretty astounding. Let’s just say if someone invented a Chia ticketing company, this is what it would look like:

• Ticket sales doubled in 2011
• Sales growth was 5x the industry average
• Clients, revenue and employees ALL doubled
• Twelve new and notable partners joined forces with Ticketfly including Aloompa, DataFlow Workspace, DoStuff Media, Intellitix and Zimride
• Ticketfly is one of a handful of companies to launch a Timeline App with Facebook
• Ticketfly launched the industry’s only fully-integrated, end-to-end Facebook ticketing solution, as well as the only comprehensive Artist Database and Analytics Dashboard in the market
• Major client wins included Capitol Theatre, Danny Zelisko Presents, Preservation Hall, Trocadero Theatre and Union Transfer
• Ticketfly expanded from music into festivals, fairs, sports, electronic dance events and more!

CEO and Co-Founder Andrew Dreskin says, “2011 was a fantastic year for Ticketfly. The 16 percent increase in ticket sales, on average, that Ticketfly clients experienced is in large part attributable to the platform innovations we’ve introduced and our focus on the consumer experience. The fact that these numbers far exceed the industry’s less than three percent growth clearly demonstrates the value we bring to our clients. In 2012, we will continue our focus on re-inventing the ticketing industry and maintaining our deep commitment to the consumer.”

Now I understand why he was blasting this song the last time I walked by his office! Check out the full release here.

If you’d like to jump on the Ticketfly train, head over to ticketfly.com/start
If you’re a member of the press and you’d like more information on Ticketfly’s products and growth, please contact:

Meredith Klee
415-684-9407
ticketfly@innercirclelabs.com

Categories: News, Ticketfly Clients

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Ticketfly Makes Magic in Tahoe!

January 31, 2012

by Eboni Jones, Ticketfly Marketing Intern
For 10 weeks, Illusion Fusion starring Alex Ramon is coming to the Horizon Casino Resort in Lake Tahoe, NV. Alex Ramon has mesmerized millions around the world with his innovative magic. Just ten years after receiving his first magic book, Alex redefined the role of a magician and made history.

Alex’s magic is approachable and family friendly. Kids, parents and grandparents can watch and enjoy this experience together.

Ramon has been seen on national and international television, has made elephants disappear in a puff of smoke, transformed men into tigers, and levitated Whoopi Goldberg.

“Mystifying Magic”-The New York Times

Tickets are just $24.95 plus tax & fees, with FREE tickets on Sundays for guests 12 and under (one free ticket with each paid adult). Also, all guests under 12 receive a FREE $5.00 pre-loaded arcade card for every show. See – Alex and Horizon do love the kiddies!

• Shows nightly Thurs- Mon 8:00pm
• Two shows Saturday 7:00pm and 9:00pm

Don’t delay; get your tickets before they all disappear!

Follow Alex Ramon on Twitter
Like Alex Ramon on Facebook
Like Illusion Fusion on Facebook and you might win free tickets!

Follow Horizon Casio Resort on Twiiter

Categories: Editor's Show Picks, Show Reviews

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Brooklyn Bowl Featured in Super Awesome Google Maps Ad

January 26, 2012

See fo yoself!

Categories: News, Ticketfly Clients

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